activations
Are you looking for a creative partner to create an incredible experience? We specialise in edible experiences that surprise, engage and take brands to new exciting places.
Transform your brand
We use the latest technologies in food and tech to create unforgettable edible experiences. Let us take your brand on a journey of edible discovery.
Some examples of our work
Smirnoff
Festival Activation
Smirnoff wanted to amplify their refreshment message with a flavour-first twist.
We created Signature Frozen Pops infused with key flavour cues, then served them live using liquid nitrogen at an international festival - drawing crowds and delivering a bold, sensory brand moment.
M&M store pop-up
For the M&M Minis launch, we joined a central London pop-up where guests had their own mini M&M head carved from chocolate - driving queues, social buzz, and press coverage over multiple days.
Dr Pepper Flavour Lab
To launch Dr Pepper Zero, we created a floating edible bubble capturing its signature flavour notes. VIP guests stepped into a secret flavour lab to ‘catch’ a lighter take on the classic.
Pravha Roadshow
To spotlight Pravha’s ‘lighter’ credentials, we created a fully edible Pravha balloon. Taken on a summer roadshow across key UK cities, it offered consumers a playful, lighter way to sample the product.
Sky Glass Roadshow
To launch Sky Glass, we created colour-matched ice creams inspired by its four core shades -each with a surprising flavour twist. Taken on a UK roadshow, the experience boosted buzz and engagement with sales teams nationwide.
Ritter Sport Chocolate House
Ritter Sport wanted the ultimate chocolate pop-up. We brought it to life with a London Chocolate House - where everything was square and everything was Ritter. At the heart was our Ritter Creation Station, where guests crafted their own mini Ritter chocolate pop. Over 10 days, we welcomed influencers and thousands of fans alike.
Rekordelig Frusen Promo
To promote Rekorderlig’s Frusen range, we created a sorbet frozen at -196°C, delivering the coldest, most refreshing cider experience possible. Sampled at key events across the UK, it brought icy, summer-ready vibes to thousands.
Nordic Spirit Flavour Festivals
For a series of festival activations, we brought Nordic Spirit’s flavours to life with floating edible bubbles erupting from a central well. Guests were invited to catch the flavoured bubbles - creating a playful, multi-sensory brand moment.